Thirteen years at De Paardenkrant taught Wendy exactly what an editor opens and what they delete. That is why a press release written here is almost always picked up — online or in print.
A usable headline, the result in the first paragraph, a quote with something to say, correct horse and pedigree names, and a high-resolution photo with the right credit. Deliver that within the hour and your story runs; deliver it the next morning and it does not.
From the first class to the closing ceremony: interviews after the prize giving, releases sent while the arena is still being reset, and website coverage that keeps visitors who could not attend on your channel.
Three short steps. You usually get a personal answer with a concrete proposal within one working day.
Dutch and English, both at publishable level.
Yes, in consultation and depending on the sport calendar.
“Placeholder review — replace with a real client quote. The horse was exactly as described on video, and the paperwork was arranged before we landed.”
“Placeholder review — replace with a real client quote. Press releases went out the same evening and were picked up by every title we hoped for.”
“Placeholder review — replace with a real client quote. Our social reach doubled during the campaign and bidder registrations followed.”
Example reviews — real client quotes are being collected.
